LinkedIn book – Christmas Special Offer

To mark the festive season we have reduced the cost of our best selling book on the subject of LinkedIn. The book which was launched during August 2011, has been extremely well received, taking us to no.4 in the Kindle store.

So for the whole of December, you are able to purchase this best selling book at a 15% discount.

The book is available worldwide through the Amazon stores, select the appropriate link below based on wherever in the world you are located:

UKhttp://www.amazon.co.uk/dp/B005H2SNSW

Francehttp://www.amazon.fr/dp/B005H2SNSW

Germanyhttp://www.amazon.de/dp/B005H2SNSW

USA / Canadahttp://www.amazon.com/dp/B005H2SNSW

Italy - http://www.amazon.it/dp/B005H2SNSW

Spain - http://www.amazon.es/dp/B005H2SNSW

We hope that you enjoy the book and have a really enjoyable Christmas break.  And if your New Year Resolution is to find a new job or embark on a new career or indeed look to promote your company then our book provides you with all the tools that you need.

Happy Christmas and all the best for 2012 from the Intelipad team.

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Posted in Our LinkedIn book

LinkedIn group report

LinkedIn is constantly developing new ideas and features. This time they have provided a great tool for LinkedIn group admins.

The new reports provide LinkedIn group admins with some great reporting tools so that they can easily see the demographical information related to their group.

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The group statistics are accessible from within the more option of your LinkedIn group and their are currently 4 different types of report.

- Summary
- Demographics
- Growth
- Activity

Lets explore the demographics report in more detail. Since this report breaks out further in to Seniority, Function, Location and Industry. This is a great option since you are now able to see really easily the make up of your group. And confirm that you have the right target audience or at least are attracting the right target audience. For example I run a group for Directors within the North West of England, who have an interest in networking whilst enjoying a game of golf. So I am now able to confirm that I am attracting the right level in terms of seniority. It’s also interesting to be able to determine the kinds of industries these individuals cover and also where they are located. So if you take my example again of the Directors Golf Networking group, then I am able to target the playing of golf courses within the right geographical area for my group audience.

If you are a group admin then I would encourage you take a look at the statistics, since they are a really powerful addition and should help you to target your discussions, along with any specific Internet marketing campaigns.

I’d be really interested to learn how you are using these statistics and how useful you’ve found this exciting new analysis tool from LinkedIn.

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Posted in LinkedIn

Intelipad’s Job help for Students

Bolton News Article - Snapshot - 31st October 2011

Intelipad’s work to assist final year students at The University of Bolton has received coverage within the Business section of the Bolton News.

The event is set to take place on 3rd November 2011 and it is hoped that this will be the start of a long lasting relationship with the University.

Julie Bateman, the University’s Head of Careers said “There has never been a more important time to invest in careers advice, support and guidance”

Mark Leyland, Intelipad’s Managing Director said “Anyone who thinks that LinkedIn is only for professionals is mistaken.  LinkedIn is a professional network of more than 100 million people and it offers a wealth of opportunities for securing first roles.”  This is all part of Intelipad’s strategy to help students gain a competitive advantage in securing their first job.

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Posted in News

LinkedIn mobile

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LinkedIn mobile is available as an app for iPhone, Blackberry, Windows mobile and Android phones, offering similar functionality across all platforms.

LinkedIn did a big overhaul to all of these apps across the various platforms in the last few months, making them a lot more feature rich. By adding the ability to view LinkedIn today, update discussions or view discussions on groups. However they did remove some functionality, one area being the ability to at the press of a button download all your LinkedIn connections to your phones address book.

This post is about looking at what improvements I would personally like to see added into the next revision of the app.

The reintroduction of the ability to download your LinkedIn connections to your phones address book would be a great start.

I would also like to have the ability to approve membership requests for groups that I administer. This could be achieved in much the same way as you approve someone’s endorsement, from within the LinkedIn inbox. Or could be available from within the groups option, only displaying the appropriate button for the groups that you administer.

The real key from my perspective is the introduction of the “answers” functionality. It would be a real plus if I were able to search through LinkedIn users questions, to see if I can provide an appropriate answer – so sharing my expertise and knowledge. The ability to do this from within the mobile app would be hugely beneficial, since if you commute by public transport or find yourself with some spare time during the day. You could then share your knowledge, since you will always have your mobile with you and help out a fellow user – as well as helping to increase your visibility within the LinkedIn network.

I would be interested to find out what you would like to see in the next revision of the app and I’ll pass on to LinkedIn. Wouldn’t it be great to see our suggestions incorporated in to the next revision ? So get your thinking caps on and comment away.

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Posted in LinkedIn

Linked Lunch at The Midland

As per my previous post, we provided a LinkedIn lunchtime seminar, on 20th October 2011, in association with Ruth Halliday Associates, part of the Angela Mortimer group.

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The lunchtime seminar was attended by Personal Assistants from companies across the North West.

The LinkedIn training focused on how these individuals could utilise the power of LinkedIn to harness and support their ever expanding roles.

LinkedIn_training_Intelipad

Covering how to research companies, participate in groups, personal branding and company branding, along with personal and company profiles.

The event was well attended and the feedback received to date has been extremely positive, with delegates commenting on how useful they found the seminar and how many of them couldn’t wait to get back to their offices to try out their new found expertise on LinkedIn.

We hope that this is the first of many seminars in association with the Angela Mortimer group.

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Posted in LinkedIn, News

Update your company status

LinkedIn has quietly added a great new feature to company profile pages – so we are going to shout about it !!  It is now possible to post status updates on your company profile in exactly the same way as you would on your personal profile.

This is a great way to keep your followers up to date with the latest company news, special offers and blog posts.  It is yet another great way to engage on LinkedIn and should be embraced by companies of all sizes.

To start using this great new feature, you need to navigate to your company profile and select edit from within the admin tools.  You’ll then need to setup designated admins.  On confirming the admins, LinkedIn will then update your company profile, on the overview tab, with a status update window.

LinkedIn Company Status Updates

So, now is your chance to start posting updates about your company, so that your followers are kept up to date.  However, since your company posts are shown on those individuals profile’s then their wider network will also get to see them, so you are able to spread the word further and further afield across the LinkedIn network.

Your updates don’t just have to be text based you can link out to photos and YouTube videos, which create a great visual way to quickly and concisely update.

Why not follow our company and be kept up to date on our latest LinkedIn training or industry expertise with regards to Project Management, Programme Office Management or SAP.  We look forward to welcoming you to our LinkedIn company profile page and continuing to engage with you.

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Posted in LinkedIn

LinkedIn lunch

We are pleased to announce that Intelipad is to provide a lunch time seminar to North West based companies at the Midland Hotel in Manchester on 20th October 2011.

Group Seminar

The seminar is focussed on providing individuals with regards to the use of internet tools and social media for the business.  With LinkedIn being seen as a vital online networking resource.

Attendees will have the opportunity to ask questions relevant to their business, obtain tips and tricks with regards to enhancing their personal profile and learn how best to utilise this tool for people and company searches, keeping in touch with vital business contacts and expanding their personal network of professional contacts. The seminar will also focus on how to utilise LinkedIn to tap into the collective knowledge and expertise in their network.

LinkedIn logo factor

The seminar is being held in conjunction with Ruth Halliday, which is part of the Angela Mortimer plc.  And both companies hope that this will be the first of a number of similar seminars.

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Posted in LinkedIn, News

Creating a happy project team

Ok, so you are the project manager and your role is to ensure that the project delivers on time, to cost and meets the quality expectations.

You are not alone in terms of delivering the project, you will be managing a team of individuals, who are your enablers in terms of whether the project is a success or not. They are the one’s who will be developing, designing, building, testing and implementing the systems.

So, it is key to remember that you are “nothing” without these individuals, in other words it is highly unlikely that you could deliver the project without their assistance and expertise. Taking this in to consideration, it is critical that this team of individuals are motivated and in particular happy. The creation of a happy workplace is key to a teams productivity and it is your responsibility as a leader.

happy project team

I have a saying that goes “treat others, how you would like to be treated”, which highlights that you would prefer to work in a happy environment, so why not ensure that you create one for your team. In terms of companies that create a fun and happy environment for their employees, a good example is Google. And you only have to look at how this company has grown, to see that a happy and fun environment, encourages employees creativity. Companies or teams that create such an environment, also have more committed and loyal individuals.

google team

As a manager you should also make sure that you never engage in destructive criticism since this causes feelings of fear, rejection, anger and defensiveness. You should view problems as opportunities and work with the individuals to overcome them. This may be through identifying training courses or providing coaching and mentoring. As a manager you should never shy away, it is your responsibility to ensure that your teams feel that they can be creative and make mistakes within a supportive environment.

Never ever, condemn anyone for any reason, since this can irreparably damage relationships, as well as making the individual feel resentful, afraid and unmotivated due to fear of failure.

Some final tips, which don’t cost anything and which help to create a happy workplace:

  1. You should make the time to talk to members of your team on a daily basis and not just about work.
  2. Make sure that everyone has the same communication, as the saying goes “make sure that everyone is on the same page”
  3. Keep your team abreast of any risks or issues. Since working on the basis of a creative environment, they should be able to help overcome. And remember “a problem shared”
  4. Don’t forget to thank your team or say well done. It costs nothing and their is no one that I have ever come across, who doesn’t like to be told they have done a great job or made to feel that their contribution to the delivery is highly valued

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Posted in Project Management

Realise your career objectives through personal branding

So you’ve signed up to LinkedIn and created yourself a basic profile. Now what do you do?

That’s a good question and one that I get asked a lot. It depends on what your objectives are for being on LinkedIn, for example are you looking for a new role ?

The key thing to remember is that now you’ve created a profile on LinkedIn then you are creating a digital footprint. So you should focus on promoting the personal brand that is “you” in the best possible light.

Personal Brand - I am ?

So, if we take the objective of looking for a new job then you should look at how you achieve this in a couple of ways. You can ensure that your personal LinkedIn profile contains all of your skills and work history, then wait for people and organisations to find you. Or you can utilise the LinkedIn jobs functionality to find your next dream job. Or my preferred method, you can promote and increase your personal brand awareness.

LinkedIn provides a number of ways for you to promote yourself as a brand. You can utilise their applications, creating a portfolio or slide presentation, which is visible from your profile but also searchable through the applications sites.

Another great way is to join industry specific groups or groups that are connected to your ideal future employer. Then once you’ve joined, become active by creating discussions or commenting on discussions.

You should also look at partaking in asking industry specific questions or providing answers to questions, since this increases your brand awareness, showing your expertise and experience.

I would also suggest that you follow the companies for which you are interested in working. If it is a small or startup company then they may look who is following them and determine that you have skills that could help their company.

Whilst you are partaking in all of this activity to proactively realise your career goals, unless you have switched off your activity feeds within your profile settings then it will be visible to all those within your network. So you may wish to consider altering your feeds setting.

There are other tips and tricks that you can utilise which are covered within our LinkedIn book.

Hopefully the tips I have outlined will help you to achieve your career objective.

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Posted in LinkedIn

LinkedIn Hack Day apps

LinkedIn is definitely a forward thinking company that provides it’s employees with the agenda to be innovative. This is shown by the once a month “Hack day”. Hack day, is a monthly exercise where employees compete to develop a new application or some new functionality for LinkedIn.

The winners of the hack day are then actually produced and are effectively beta applications which are available from their labs website.

Linkedin Labs Screen Capture

I’ve already utilised an application, Chromein, which allows you to keep up to date on your LinkedIn connections updates from within your Google Chrome browser. You simply hover over the icon within your browser and a drop down is shown giving the latest update from your connections. Once you’ve finished looking through the updates, it just takes a further click and the drop down is hidden until the next time you use. The application, also shows the number of updates since the last time you used the application, with a twitter style counter, displayed as part of the icon in your browsers toolbar.

It’s certainly worth checking out the labs area, as there are some great applications to download and try.

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Posted in LinkedIn