LinkedIn has recently introduced a follow button, which businesses can add to their website, providing their visitors with the ability to automatically follow their LinkedIn company page.
This is a great way for sharing your LinkedIn company profile and integrating the two together, through the incorporation on to your website. It’s also a great way to share recommendations you have received for goods / services from previous customers that are held against your company profile.
Internal research shows that 70% of LinkedIn’s members follow or would follow a company on LinkedIn and 60% expect industry insights as well as news from the companies that they follow.
To add a follow button to your website, click here and this will take you to the LinkedIn developers network where you can very simply create the style of button you require and then it’s a simple case of copying the code on to your website and that’s it !!